Come Ride with Conte’s and Cervélo!

Join us at Conte's in Lexington for an exciting weekend of test rides, exclusive offers, and great company as we welcome Cervélo for a special demo experience.

We’ll have cold drinks, snacks, Cervélo and Conte’s swag for those who join our email list, plus special pricing on new Cervélo bikes purchased July 12 or 13.

Saturday, July 12 – Open Demo | 10 AM – 6 PM

Bring your pedals and riding gear—get out on some test rides

Downloadable road and gravel routes available

Sunday, July 13 – Conte’s Ride | Wheels Up at 9 AM

Call by Saturday at 5 PM to reserve your demo bike

Arrive by 8:15 AM if riding a demo bike to allow time for setup

Multiple pace groups available (16–24 mph)

Open demo continues after the ride

Bikes Available for Demo:

New Cervélo S5 – Sizes: 48, 51, 54, 56, 58

New Áspero-5 – Sizes: 51, 54, 56, 58

Caledonia-5 – Sizes: 48, 51, 54, 56, 58

Special Pricing Available:
On all new Cervélo bikes purchased during the event (July 12–13)

Call us or register below by Saturday at 5 PM to reserve your spot—demo quantities are limited.

REGISTER FOR EVENT

The new Cervélo S5 isn’t just fast—it’s a benchmark. With a redesigned front end, deeper fork legs, a lighter frame, and co-developed Reserve 57|64 Turbulent Aero wheels, it’s over 6 watts faster and 124 grams lighter than before—all while keeping the precision handling riders love.

And don’t forget—this weekend at our Lexington demo event, you’ll have the chance to throw a leg over the new S5 and experience its race-proven performance for yourself.

Bring your gear, pick your route, and see what all the hype is about.

REGISTER FOR EVENT

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Since 1957, Conte's has been a privately owned and operated bicycle shop dedicated to providing personal service and top quality cycling products. Headquartered in Virginia, Conte's Bike Shop® has locations in Washington, D.C., Florida, Georgia, Massachusetts, North Carolina, and Virginia.